According to the latest data released by the NBA, Los Angeles Lakers star Luka Doncic has become the first non-American player in NBA history to top the jersey sales list. The 26-year-old Slovenian player has quickly become popular and the focus of basketball fans around the world since he joined the Lakers from the Dallas Mavericks in a blockbuster three-way trade in February this year.

Since the 2012-13 season, the top spot in the jersey sales list has been occupied by Stephen Curry of the Golden State Warriors or LeBron James of the Lakers. Now, Doncic has broken the "two-man monopoly" that has lasted for more than a decade and successfully topped the list, which is of great significance.

After the trade was completed, the Lakers called Doncic a "unique young global superstar." Now his commercial influence and competitive status have been confirmed again.

According to statistics from the NBA official website mall, jersey sales have increased by 21% year-on-year since the trading deadline on February 6, mainly due to the joining of Doncic. At the same time, the Lakers also firmly sit at the top of the league's most popular team merchandise list, ahead of the Boston Celtics, Golden State Warriors, New York Knicks and Chicago Bulls.

The top five jersey sales this season are:

1. Luka Doncic (Los Angeles Lakers)

2. Stephen Curry (Golden State Warriors)

3. LeBron James (Los Angeles Lakers)

4. Jayson Tatum (Boston Celtics)

5. Jalen Brunson (New York Knicks)

Doncic's influence on the Lakers is not limited to the court. His joining has injected new vitality into the Lakers and laid the foundation for the NBA to further expand its international market. As the playoffs approach, whether this Slovenian genius can lead the Purple and Gold Army back to glory has become a hot topic among fans and the media.